Showing posts with label Tag Heuer. Show all posts
Showing posts with label Tag Heuer. Show all posts

Friday, July 23, 2021

TAG Heuer x Super Mario

Super Mario Brothers holds a special place in my heart. I have very fond memories of when I was around 7-8 years old, going to my cousin’s place to play the game. It might seem like a little thing but it was something I’d always looked forward to. 


I’m not ashamed to say I have the character soft toys. The lego Mario. The tee shirts etc etc. The whole nostalgic money grab works just a little too well on me. It really is a case of "shut up and take my money". In this case, when I saw the teasers I was hooked. I do like TAG Here watches. Not the entry level quartz stuff mind you, but I understand that it's a business and it's bread and butter stuff. However, even if they put Mario on the entry level Formula 1 automatic chrono with the ETA7750/Sellita SW500 for 5 grand I would've put my money down. Seriously.


This announcement was really exciting. Even though deep down I knew it would be the Connected Watch, but I was hopeful that they wouldn't be so predictable and pair Mario with a mechanical chronograph. I could even use it to time my Super Mario Bros speed runs. (not that I’d actually do it, but hey, it’s the possibility that counts right?)




So hopeful was I that signing up to be notified of availability from TAG Heuer was immediate...  too bad the response was anything but. Seems like someone somewhere dropped the ball a bit and I never received the notification and looks like I wasn't the only one. And now it's sold out. Was I surprised that it sold out? Not one bit.  It's a clever strategy to shift units quickly and at least bring attention to the product line. 


What would I have done with the partnership? I’d use the Carrera case, but with the Caliber 16 movement (ETA7750/Sellita SW500) to  keep the costs down a little. Have a brick coloured rubber strap with the bricks motive and put the mushroom and star at either end. Use the green pipe as the watch box. These are no brainers. You could substitute the small running seconds hand with a star so it’s always spinning. Or even the spinning fireball from Bowser’s castle. The watch designs itself! Come on Nintendo and Tag! These are free design inputs. Feel free to use them. And send me the revised final product. Email me for the shipping address :P 


Romain Jerome Super Mario watch

I’m pretty sure there will be more products coming. But for now, hands down the best collab between a watch brand and Super Mario Bros so far would be the Romain Jerome…


Sunday, September 27, 2020

2020 Green Dial Watches Part 2: Top 10 With Complications

To continue our look at green watches launched in 2020, part 2 focuses on watches with complications.

1. Audemars Piguet Royal Oak Offshore

This year we have yet another variation of the extremely successful Offshore range, in black 44mm ceramic case and bezel, and powered by the in-house Calibre 3126/3840 with 59 jewels, 21,600 vph and a power reserve of 50 hours. 


2. Breitling Chronomat

The Chronomat played an important part in Breitling's history. Introduced in 1984, when the world was still reeling from the quartz crisis, it was launched as a bold mechanical watch that would become an icon of its era. The new version recalls all the classic styling cues from the 1980s and features the in-house B01 calibre, with 70 hours power reserve and COSC-certified.


3. Bvlgari Octo Roma Tourbillon Sapphire Malachite Watch

This is a stunning watch with Malachite used not just for the indices but also in the middle case. Paired to a green strap I think overall, it qualifies for the green watch theme. A classy case with a restrained skeletonisation, coupled with baguette cut diamonds set in the bezel and lugs, it’s high jewellery without being blingy, and with an in-house tourbillon to boot, it has the brains to go with the beauty. 44mm platinum case is no lightweight either. Limited to just 30 pieces. 


4. Glashütte Original PanoMaticLunar Forest Green

This is a classic that we all know, but with a gorgeous green dial to be in fashion. 40mm stainless steel case with the dial retaining its original display guided by the Golden Ratio. Powered by the in-house Calibre 90-02, an automatic movement with an off-centred rotor, following the shape of the typically German 3/4 plate. 



5. Grand Seiko "Toge" Special Edition

This new model takes inspiration from the Japanese and British legacies of the two respective companies, combining classic British Racing Green with the fine texture of Grand Seiko's signature Mount Iwate dial. The term 峠 (Tōgè), or mountain pass, refers to a navigable route through a mountain range, and this special edition timepiece subtly evokes the image of a spirited drive over the many ridges of Mount Iwate in Northern Japan. Movement is the Japanese automatic Grand Seiko in-house Calibre 9S66 with a power reserve of 3 days.  



6. Hublot Spirit of Big Bang Saxem 

Ok not quite a green dial per se, but the whole damn watch is about as green as they come! SAXEM stands for Sapphire Aluminium oXide and rare Earth Mineral and is, as the names indicates, an alloy that is the mixture of aluminium oxide (the building block of synthetic sapphire) with rare earth minerals such as thulium, holmium and chromium. Powered by the legendary Zenith El Primero movement, it is limited to 100 pieces. 


7. IWC Portugieser Chronograph

This is the Classic Portugieser chrono, with in-house movement and a very much on-trend for 2020 green dial. 41mm stainless steel case, power reserve of 46 hours.



8a. H. Moser X MB&F Endeavour Cylindical Tourbillon
 
H. Moser & Cie. has borrowed from MB&F the concept of three-dimensional movements, protected by a sapphire dome and featuring a one-minute flying tourbillon that rises above the main dial through a ventricular opening appearing at 12 o'clock. H. Moser & Cie. has equipped its tourbillon with a cylindrical balance spring, invented in the 18th century, it is reminiscent of a worm- or corkscrew, rising perpendicularly around the upper rod of the balance staff. Commonly used in historical marine chronometers at the time, it offers the advantage of developing concentrically, and therefore geometrically, since it works perfectly along the axis of its pivots. This gives it a significant advantage over the flat balance spring, whose opposite ends tend to exert forces on the pivots, despite the Philips or Breguet terminal curves which were specifically developed to partially correct the non-concentric opening of the balance spring. Fitted with a Breguet overcoil at both attachment points, the cylindrical balance spring reduces pivot friction and greatly improves isochronism. Due to its specific shape, the cylindrical balance spring is far more difficult to produce and takes ten times longer to make than a traditional balance spring. Limited to 15 pieces each colour. 


8b. MB&F x H. Moser LM101 

The Legacy Machine 101 distils the very quintessence of mechanical watchmaking: the balance wheel, the power reserve and the passing of time. MB&F has chosen to remove its logo and return to its roots and the origins of horology, when only the movements were signed. The fumé dials are borrowed from H. Moser & Cie. Topped with a domed sapphire crystal, the case is made of steel, for only the third time in the history of MB&F. Limited to 15 pieces each colour.


9. Ressence Type 1 Slim X

The new Type 1 Slim X is a limited-edition piece marking its 10th anniversary. Ressence continues to change the way and the why we experience watches by introducing the first piece of their X collection. 
Visually Ressence created a dedicated symbol for the collection that is the fusion of an X, or ten in Latin, and an hourglass. It sits proudly on the hour disc of the Type 1 Slim X. Each of the four watches of the Collection X is limited to 40 pieces and shares the main dark olive-green color. 42mm case in titanium, powered by Ressence patented calibre ROCS 1 - Ressence Orbital Convex System with a  power reserve of 36 hours. 


10. Tag Heuer Carrera Heuer 02

Hey look I really like this. I don’t know why there is always this hate for Tag Heuer watches and it always seems to be universally poo-pooed by “collectors”. This latest version of the Carrera is powered by the in-house Heuer 02 movement and to me, a much classier look which straddles modernity and timelessness quite nicely. I think This will age well compared to the skeletonised versions. But YMMV. it’s a nice shade of green and with the steel bezel, it works really well. Now if they’ll just refocus their marketing strategy...

Friday, July 10, 2020

The Definitive Guide to Watches in Formula 1: 2020 Edition

Formula 1 for 2020 is back on! And what a start to the season with an excitement and drama-filled first race of the season in Austria! So we thought it was time we updated our feature on watches in Formula 1. Can you believe the last time we did a post on this topic it was back in 2013! Certainly a lot has changed since then, so without further ado, it's LIGHTS OUT AND AWAY WE GO!!!

Rolex - The official timing partner for Formula 1 since 2013, and continues to dominate all the track landscapes with the corporate green and gold logo. 



Pirelli - The official supplier of tyres for all the teams. Pirelli has a partnership with Roger Dubuis, and there are models specifically made in collaboration where the strap is made from actual tyres of race winning cars.


Roger Dubuis Excalibur Spider Pirelli

And now, in order of the current Constructor's Championship standing so far in 2020 (after the first race), here are the watch partners for each team:

1. Mercedes - IWC has been a partner with Mercedes-AMG team since 2013 and it seems to be a very successful partnership as they continue into 2020 and possibly beyond. Numerous limited editions has been produced for both the teams and the drivers, with Lewis Hamilton taking the additional step in customising his own version. IWC watches can also be seen on numerous top management in the team including Toto Wolfe and various engineers/team members.




IWC limited edition Pilot watches for Mercedes-AMG


2. McLaren Renault - It's so refreshing to see McLaren so high up in the standings after many years languishing mid-pack. Let's hope this new trend continues. The official watch partner is Richard Mille, who himself is a fan of racing and races classic cars himself. Amazingly Richard has cornered the market, partnering up with three teams on the grid. The partnership with McLaren extends to drivers in the team both wearing Richard Mille timepieces.

The RM50-03 - valued at just under USD$1 million


3. Ferrari has a long standing partnership with Hublot and again, it is one that is working extremely well for both parties, as Ferrari owners are very much Hublot owners. Numerous limited editions produced, as well as watches designed by Ferrari like the Hublot TechFrame.



4. Racing Point BWT Mercedes - Formerly Force India, we have mentioned before regarding their partnership with TW Steel. This was followed by an obscure "lifestyle" partnership with Felio Siby, who designed an even more obscure watch, powered by a movement from Vaucher Manufacture Fleurier. This didn't last long and after Force India went into administration in 2018, and was taken over by a consortium lead by billionaire Lawrence Stroll, it's had no watch partnerships. 

Felio Siby Force India Watch


The current drivers for Racing Point, however, do wear watches and Sergio Perez is even a bit of a watch collector. He has admitted to owning around 20 timepieces and each of them were purchased for special occasions as a memento, the first one for the first salary that he received, followed by first podium, first child, etc. He has been quite diplomatic in not mentioning any brands. However, a quick dig around the interwebs revealed a few stand outs. Franc Vila presented Perez his very own watch back in 2010, when he announced his debut with Sauber for the following year in F1. Of course, when you drive for Sauber, you had to represent the team's watch partner which was Certina. When Perez went over to McLaren in 2013 he had TAG Heuer watches, and I'm assuming he had to wear TW Steel with Force India.

And Lance Stroll? He's had an Oris watch from his days at Williams, but no watches right now at Racing Point, but given he's the son of a billionaire...

Franc Vila Sergio Perez

5. Alpha Tauri Honda - Previously Scuderia Toro Rosso, or Red Bull junior, they've had an ongoing partnership with Casio Edifice. Given this season has only just started we're yet to see a proper Alpha Tauri watch, as Casio is still marketing the previous Toro Rosso edition.

The 2020 Alpha Tauri F1 Car

Casio Edifice Toro Rosso


6. Renault - The partnership with Bell and Ross has been going for a few years now, and again, there is a certain synergy between the brands. Also, both being French probably helps too. The Bell and Ross watches for the Renault F1 team over the years has always been quite striking and distinctive, using various F1 design motifs and team colours as inspiration. The drivers are given a limited edition watch that corresponds to their racing number.

Bell & Ross BR X-1 Tourbillon R.S.20
 
7. Alfa Romeo Racing Ferrari - The second team partnered with Richard Mille. Kimi Raikkonen, one of the drivers for the team, has his own Richard Mille watch. In more recent times, Alfa Romeo only returned to F1 racing in 2018, as a title sponsor for the Sauber team. It last competed in F1 back in 1985. From 2019 onwards, Alfa Romeo took over the team completely the and Sauber name was dropped from the entry list. Certina used to be a long standing watch partner with Sauber team. 



Richard Mille RM50-04 Kimi


8. Williams Mercedes - Oris was a long time partner with Williams until they shifted their focus to more eco-friendly initiatives. There is currently no watch partner for Williams, although it seems driver George Russell is wearing an IWC Pilot, possibly due to his ties with Mercedes as a factory-backed driver, and Nicholas Latifi, being the son of multi-billionaire Michael Latifi, can probably buy whatever watch he wants. Latifi is the owner of Sofina Foods and invested 200 million Euro back in 2018 for a 10 percent stake in McLaren Group. Sofina is also the main sponsor for the team this year and quite possibly may become the owner.

George Russell (Left) seen wearing an IWC Pilot in 2019. Can't tell what Robert Kubica is wearing though.


9. Aston Martin Red Bull Racing - TAG Heuer has been a partner with Red Bull ever since they parted ways with McLaren. Red Bull was with Casio, and they still are via their junior team, Alpha Tauri. TAG Heuer has close ties to F1 and was at one stage the official timekeeper for Formula 1 (as Heuer, back in 1974 and remained until the end of the decade, when it passed the torch to Longines). One of the best selling lines of watches from TAG Heuer is actually called "Formula 1". 
TAG Heuer Formula 1 Red Bull Special Edition

10. HAAS - the third team with ties to Richard Mille, and a team that's going through really tough times on track. Partnership extends to drivers, both of whom can be seen wearing RM timepieces.

HAAS F1 team

And there you have it. 2020 will be an interesting year for Formula 1, as they deal with the aftermath of the Coronavirus and work out the best way to get the race numbers up. There are also a number of changes coming up in 2021, with Racing Point becoming the official Aston Martin racing team, and the possibility of Williams changing hands... one thing is for sure. Formula 1 is never lacking in drama and we hope to bring you another edition of watches in Formula 1 next year.

Tuesday, November 25, 2014

Top 10 Best Swiss/German Square Watches

Top 10 Swiss/German Square watches and other honourable mentions.


When is a square not a square? When lazy hacks who couldn't even be bothered doing a google image search and decides that tonneau shape, rectangle and cushion are close enough. Try explaining that one to your kindergarten teacher and see where that gets you. You're NOT going to fit a rectangular peg into a square hole no matter how hard you push. So here we go. We at the Tarts spend a little more time on google, and find you the top 10 best square watches that are ALSO powered by a mechanical movement, and are either Swiss/German made. (Yes again I know the Japanese make some really nice square mechanical/quartz watches too but you know, that would be a very broad range and simply make this list a little too easy and a little too meaningless.)

Plus, as an added bonus, we are covering a broad range of price points and styles (and yet still remaining perfectly square) so there is a watch for every budget/style. In fact, we are feeling so generous that we are giving you a list of 15 (more like 20 but we'll get to that) because some watches may be a little difficult to come by and others maybe no longer be available brand new from an authorised retailer. Plus some we included cuz we like 'em. Here we go. In no particular order, it's hip to be square!! (Yes we know it's an overused cliche phrase…)


Cartier Santos Dumont 35mm



Santos Dumont, an aviator, was a good friend of Louis Cartier and in 1904, Santos Dumont was presented with what seems to be the 'first' wristwatch made especially for men, as it was quite difficult to keep track of time using a pocket watch when both hands are needed to fly a plane. Say what you will about Cartier being a "jeweller" but they have a long history in wristwatches. The Cartier Santos Dumont is one of my favourites powered by a Piaget manual wind movement. Thin, elegant, unpretentious and unmistakably Cartier.

Bell and Ross BR01-92 46mm



Also inspired by aviation (flight deck instrument, in this case) this is quite possibly the antithesis of the Santos Dumont (in terms of square aviation themed watches). Loud, big and in your face, it literally feels like you've strapped on the actual instrument to your wrist. And that's what I love about it. The basic BR01-92 is the pick. Clean and highly legible, it wears really well (believe it or not) due to the relative thinness of the watch.


Franck Muller Master Square 36.5mm



If you must have a Franck Muller and you don't want to be seen as a tonneau-shaped sheep, this is the watch for you. The watch features the classic Franck Muller arabic numerals (or if you prefer a Cartier on steroids look, it also comes with Roman numerals). The whole case is actually curved in profile to hug your wrist, meaning again, the watch is very comfortable and wears extremely well.

TAG Heuer Monaco 38mm



Originally introduced by Heuer in 1969 in honour of the Monaco Grand Prix, it was made famous by Steve McQueen when he wore it for the film Le Mans in 1971. So famous in fact TAG Heuer is still using Steve in advertisement - I mean, wouldn't you? Steve McQueen is, like, the epitome of cool. And if a cool guy like Steve wears the Monaco, that means I'll be able to bask in the reflected glory when I wear the same watch. All jokes aside, it is a classic and the watch has not changed since it first appeared (not many watches can claim that).

Nomos Tetra 30mm


At 30mm this is getting close to a midsize. Yes, square watches do wear bigger, but this is more for those who appreciates a time when wristwatches weren't so bold. Even so, the Tetra is very modern in its simplicity. Bauhaus style with a dial that's uncluttered, powered by an inhouse movement, you could do so much worse than this. And by wearing this watch you're quietly confident and you obviously do not need to over compensate for anything. It's also the only watch on this list that is made in Germany. Read into this anyway you like.

These next two seems to have been inspired by the same watch and the same year! However they vary quite differently in price point and execution.

Vacheron Constantin Historiques 1968 35mm
Longines Heritage 1968 33mm







The Vacheron is an ultra thin automatic watch powered by the thinnest full rotor automatic movements. The VC Calibre 1120 was designed by Jaeger-LeCoultre for use exclusively by Vacheron, Audemars Piguet and Patek Philippe. The movement is a mere 2.45mm thin, therefore the whole case can also be made extremely thin (at a svelte 5.4mm). The Longines on the other hand has no such luxury when it comes to thin movements. That's not to say it doesn't have a relatively thin movement to borrow from sister company ETA. The 2892-A2 is one of the thinnest automatic movements around, plus you get a date function! Other than that it's a touch smaller compared to the Vacheron. Both are elegant and resolutely square and you can't go wrong with either if you happen to be born in 1968, or if 1968 happens to be a significant year for you.


Omega Deville X2 35mm discontinued



This is a strange one and one that didn't do too well when it was available new. For some reason I like it and one of the reasons why most people hate it is the reason I like it - the mixed use of Roman and Arabic numerals. Case is based on a historical Omega and there were a few different variations of dials/complications that can be had with this model. It is an through-and-through Omega so the quality is there. And because of its unpopularity you could pick up one on the cheap somewhere...

Louis Erard La Carree Chrono 39mm



Louis Erard is known for their extremely good value for money, given they're Swiss made, and runs reliable workhorse movements. I could not believe my eyes that the chrono here can be had for around 600 Euro! A well made, Swiss automatic chronograph (Valjoux 7750 from the looks of it) for this sort of price is a bargain! Now I have a feeling that this one might also be discontinued but it's easy enough to find online. Hmmm I think I may have just sold myself on this...


Hamilton Jazz Master Square Chrono 40mm (38.5mm for time only)



This one seems like it's also discontinued, but I'm sure these models can still be found if one uses Google. Hamilton, like Louis Erard makes extremely great value watches. One advantage that Hamilton has over Louis Erard is that it's part of the enormous Swatch Group, meaning they have access to movements galore and much better economies of scale, hence their extremely competitive price point for the watches you get. I'm a big fan of some of the models out of the Jazz Master range and I didn't realise they had a square version till I was googling for watches for this post.

Because I'm feeling generous here are five more square watches. (I realise that some of the watch on this list are discontinued, meaning for those who prefer the security of buying new from authorised retailers will have less choices overall.)

Piaget Altiplano Square 33mm



This piece is discontinued, but again, thanks to the internet, I'm sure one can be tracked down without too much hassle. Like most ultra thin Piaget watches, this one is elegant, classy and dressy, and has a certain je ne sais quoi about it. Piaget makes beautiful watches and as they are proper watchmakers, with gorgeous inhouse movements to boot. If you ever need a watch for a black tie event, but something that won't clash with others at the shindig, this would be it. I did mention that it was thin right? At 4.5mm, this is one of the thinnest mechanical watches around.


Hermes Carre H 36.5mm



Don't listen to anyone who tells you Hermes are only good for bags. They have a long history in watchmaking, although they may not have had invested much in their watch division at times. This piece is a limited edition, and completely sold out. This piece was designed by French architect Marc Berthier, and limited to just 173 pieces. The watch is powered by the Girard-Perregaux caliber GP3200 movement. I'm sure if you do manage to find one, you'll have to pay above the retail price of around US$15k


The Ralph Lauren Slim Classique 27.5mm



I'm going to quote a sales blurb: "The Ralph Lauren Slim Classique collection represents modern watchmaking with classical, slender proportions that recall a bygone era." Right. at 27.5mm, I'm going to call this a lady's watch. As much as I like my Ralph Lauren, I really cannot see the value in the watches though, Yes I know they're well made and this one probably runs a Piaget movement, but...


Fortis Square Automatic Day-Date/Chronograph 39mm



I'm kicking myself for not buying this when I had the chance. (yes, had the chance but not the money!) It's a chunky watch, but it's anything but imposing. It looks great, has substance and it's not expensive. I prefer the day-date version over the chronograph because of the cleaner dial and I think the styling worked better in the Louis Erard compared to the Fortis, given it's the same movement. at 39mm, it's a good, solid size.


Ventura V-Matic Ego Square 37mm



Here's one from the recent past. I've always appreciated Ventura's styling. Very digital sci-fi and spacey, but running very traditional mechanical movements. The V-Matic Ego Squre is from the early 2000s, and in time it'll probably look quite retro-futuristic.

So all up you have almost 20 properly square watches (due to the time only/chronograph variations in the same style case, or different dial layouts). They do wear quite differently to round, cushion shaped or even rectangular watches, so like always, try it on first if you can!


Oh... and if you have kids who are into Thomas the Tank Engine....



Saturday, March 22, 2014

Top Gear Season 21 Wrist Watch - Richard Hammond's Tag Heuer Grand Carrera Chrono

We briefly touched on Richard Hammond's Grand Carrera back in 2009, but that was with a dodgy low-res screen cap and it was more of a point-and-identify exercise than an in-depth look at the watch. Whilst watching the latest episode we FINALLY get another close up of the watch during the 'news' segment of the show, and this inspired me to do a proper post on it.


So as we have identified, the watch on Hammond's wrist is the Tag Heuer Grand Carrera Chronograph, Calibre 17, an officially certified chronometer. This is one of my favourite Tag Heuers. No, really. I've loved it ever since it was launched back in 2007 and I do think it is one of the most successful Grand Carrera models they've done. So successful in fact that here we are in 2014, and it is still part of the range. The reason why it is so successful? The disc system (where rotating disc display the chronograph minutes and the running seconds) rather than the more conventional hand display, and the perfectly balanced and symmetrical dial. Trust me. Balance and symmetry in a watch does wonders.



It also helps that there are some very well thought out design features. The bezel is very thin, which makes the dial look bigger, which I like. The shape of the double sapphire crystal in the back case is a nod to the two window cut-outs on the dial revealing the rotating discs. The minute hand that reaches the minute tracks!! This is something lacking in Tag Heuer's latest masterpieces and I really wish they'd kept it up.
The Grand Carrera was actually a brand new range of watches for Tag Heuer, and this range was designed to raise the, err, luxuriousness of the brand and move them higher up in the price bracket. In some ways this was done quite successfully, but it did take sometime. Keep in mind that it is always much more difficult to move up a price point than down, especially since the range didn't have any in-house movements to 'justify' the price. The movement powering the Grand Carrera Chronograph is an ETA 2824-2, which is essentially a 2892 movement with a chrono movement on top of it. Nothing spesh, sure, but it works perfectly fine.

And yes, I love it so much that I did end up picking one up myself. On the leather strap. But I really should've bought one on bracelet, since they're so expensive to buy as a spare part...